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My dear YouTube friends, I have some bad news. I moved house last week. Which means we are saying goodbye to this lovely filming background... I actually really liked it. And secretly I quite like the fact that my bed is in the background for some bedroom YouTuber vibes. And one day when I'm being interviewed on the Diary of a CEO I can say "I literally built a $1bn business from my bedroom" and all that good stuff, while I shed a tear about all the sacrifices I made, for them to put in the cinematic intro. Alas, we move on. Change is good for the soul. I have a temporary new desk setup in my brother's place while me and my gf look for a new house. And this week I've been enjoying one thing in particular about my business. Something that my entrepreneur friends warned me about... The dreaded "free Skool group" which they said will take up too much time, wouldn't be worth it, and isn't solving the real problem. But I wanted to try it. And sometimes that is a good enough reason to do something. So, some notes on what's happened with it:
Not bad for an experiment. But more importantly, it has felt FUN. It's been fun to see what happens, to talk live with new aspiring YouTubers, to learn new skills, and to embrace an experiment. And honestly, to help people for free. Because over the long term, the more you give the more you get. *Inserts basic Canva diagram* And I'm excited to see how that plays out over the next 2-3 years. So big unsurprising headline is: I'm going to keep doing it! And next week, I'm talking with Jake Denham, a legendary 3D artist YouTuber with 24k subscribers. Over the past year, Jake turned his channel into a business that can pay him full time, all while working a 9-5 job, getting married, buying a house and having a baby (it's been quite something to witness!). So if you want to join the party and be part of THE number 1 YouTube community, and get a free thumbnail course, then click here. In the meantime, I need to set up my new filming situation. Tintin 🫡 P.s. And if you're ready to turn your YouTube channel into a $100k+ business working directly with me, that's exactly what we do inside The $100k YouTuber programme. You can learn more, see results and apply on this page here. Join My Next Free Workshop: attend here The $100k YouTuber Roadmap: read here My YouTube Channel: watch here Podcasts I've Done: watch here |
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Wahey, we went viral over the weekend. 18k views in 4 days. A big outlier for my channel. Now in another email, I want to go deeper into the personal finances here. Because the $288k looks cool, but it's far from what actually ends up in your pocket at the end of the day. And I've learned a tonne about finances in the past 18 months since quitting my job. But I'll be honest, I've been waiting for a viral vid like this for a while, and I want to share some things about why it's exciting. So...
A few years ago, I read an amazing book. It's called The Go-Giver, by John Mann and Bob Burg. It's a very easy to read short story (roughly 100 pages) about a guy called Joe. Joe was a "go-getter", the type of person to go out and make life happen. And ultimately, to get more of what he wanted. As you can probably guess by the name, the book is about how giving more is actually the secret to Joe finding true success. A common theme in the business/self-help book world. It's clichéd, but true....
This morning at 8am, I walked around Highbury Fields in London. A pic from last Winter I often do this before starting a day's work. I grab a coffee and ponder life's big questions, while getting some steps in. As the sun rises on a beautiful day, I think about YouTube, thumbnails, and how no one can be truly happy without 1m subscribers on their YouTube channel. But one question I grappled with this morning was what are my guiding principles? What makes a happy business and life for me?...