I can't believe this YouTuber makes $1m


Last week I went to a creator retreat in the UK.

2 days with all kinds of other content creators who either making content on the side of a job or have a really successful creator business.

There were workshops, ice baths, a breathwork session and great conversations all round.

It was run by Creator Leaders, which is an amazing community to join if you're a creator in the UK.

They host lots of in person dinners, events and retreats throughout the year.

But one YouTuber I met really stood out to me:

SpookyLuke.

He teaches people how to get better at the video game Rocket League.

During part of the retreat we did some workshops where each of us shared a big problem we were facing in the business.

And in Luke's session, he revealed that he was making $100k/month...

Teaching...

Rocket league?

Did I hear that right Luke?

How do...where do...

What!

The online world never ceases to amaze me. How incredible is that.

So when I got home, I checked out his channel with 500k subscribers, and shock horror, he was doing all the basics incredibly well on his channel.

  • He picked something he loved and could talk about for years (he's been making videos for over 5 years on Rocket League)
  • His videos were packaged well for his audience, and the content was engaging and fun to watch
  • And he'd chosen a monetisation strategy appropriate for his audience size and profile: a monthly membership.

To bring this to life, I just want to zoom in on the video intro for one of his latest videos which has 49k views:

Title: 7 Amazing Rocket League Mechanics No One Does

  • Most players grind the same few mechanics over and over. That's fine, but it makes training feel boring and your improvement slows.
  • Today, I'm giving you seven mechanics you've probably never seriously practiced.
  • And these aren't freestyler gimmicks. They're time-tested, pro-validated, and I practice them every week.
  • We'll start simple with mechanics you can apply immediately today. And by the end, you'll see some rare new mechanics that pros like Zen, Beast Mode, and Dralii use to break physics itself.
  • And remember, focusing on your weaknesses and practicing consistently matters more than the exact mechanics you pick.
  • If you're new here, I'm Luke. I've personally coached 1,000s of Rocket League players. I'm Peak GC3 myself and now I run the number one coaching brand where me and my team of pros have trained over 5,000 players worldwide.
  • By the way, my team and I combined all of these mechanics coming up into easy to follow 15-minute training routines that you can do at your rank.You can find this in our free Rocket League Academy Discord, and there are already 63,000 members inside.
  • Click the second link down in the description below, go to the section called free stuff, and grab the routines for free. Enjoy.
  • Okay, let's get down to the tipof the iceberg. Or is it the opposite? Go down the iceberg. Let's go down the iceberg from the I do these sometimes mechanics to wow, I need to learn that.
  • Each one will cover what it is, why it works and ranked, the exact inputs you can do, and a drill you can screenshot. Let's roll.

What an intro. So crisp. And the b-roll over the top really brings it to life. It doesn't even matter I can't tell what half the words mean.

  1. He confirms the title and thumbnail quickly ✅
  2. He teases the rest of the video, and shares necessary context ✅
  3. He highlights his credibility and why you should listen to him ✅

You could practically copy and paste that for any niche on YouTube, tweak the language to suit you and it would work.

So what's the point here?

A few things:

  • Making great educational videos looks pretty similar across lots of niches.
  • If you want to make more money, stop trying to reinvent the wheel. Make your videos better and commit to 1 offer that you can sell to your audience.
  • If you know how to play rocket league, maybe you can make $1m.

We live in crazy times my friend.

Let's make the most of them!

Tintin 🫡

P.s.

If you're serious about building a multi 6-figure business from your channel, you might be interested in The $100k YouTuber.

Every single day I work closely with YouTubers in the programme to help them grow. It's the only thing I do.

You can learn more, see results and apply on this page here.

The $100k YouTuber Roadmap: read here

My YouTube Channel: watch here

Podcasts I've Done: watch here

Tintin Smith

Join over 5,000 educators, experts and coaches building their dream YouTube channel and online education business.

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